Basic SEO for All

SEO helps in ranking your website

If you want your web site to get higher ranking search engine results then you need to learn SEO optimization. While SEO may seem like a formidable task basic SEO is more about simplicity and common sense. You do not need any special training, skills, or knowledge of programming languages for SEO. But you do need to have a basic understanding of just how search engines work for SEO.

Two things you need to know include how spiders work and how search engines determine how phrases and keywords relate to pages. Search engines gather date about websites using spiders. These spiders will visit the site and copy and store the contents in a database file. Bots are another term for these spiders and are designed to follow links from page to page. They will copy and assimilate page contents recording links and sending other bots to make copies of linked content. This is an ongoing, continuing process. The size of most search engine databases measure in the tens of billions.

SEO – Learn about the spiders

If you get a basic understanding of how these spiders read information on a site then that is the basics of SEO. The Spiders are actually designed to read content like you would read a newspaper. They start at the top left and go line by line from the left to right. When there are columns they will read the left column first before moving to the center and then right columns. If a link is encountered the spider will record the link and sent another to copy are record that data. This process continues until everything on the site is recorded.

SEO spiders are the key

Spiders will follow any link and record everything on a site. You do not have to submit your site manually or even electronically to any of the major search engines as they have spiders that are quite capable of finding your site all on their own. You do have to provide a link to the site somewhere on the internet.

SEO spiders

Helping the spider negotiate your site is a priority. Provide clear paths from point A to point Z on your site. You can do this by having text that is easy to follow and links that are directed to the most important pages of your site and included in the navigation menus or at the bottom of every page. These text links should lead to a sitemap that is text-based. This list should provide text links to every page of the site. This is a simple page and its purpose is to aid the spiders however many people do go to these pages so you should keep this in mind as well.

Allowing spiders free access to all pages on a site is not always what you want. If this is the case then you need to be able to direct the spider in some way to keep them away from content that is off limits. Content on the site is the next area where you need to focus your attention. Having meta tags and using key words in SEO help determine how your site relates to other similar sites and pages.You therefore need to know about the basics of SEO.

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